In 2014, I collaborated with three other students to represent Carnegie Mellon University in the Ford Campus Ambassador Challenge. As the team's creative lead, I was in charge of creating marketing materials, most notably an advertisement showcasing "how Ford can help college students go further." We won the competition through a stunning 1000+ vote lead on the video, along with success in the other competition events.
CLIENT: FORD, THE INTERN QUEEN
ROLE: CREATIVE LEAD
DELIVERABLES: VIDEO, MARKETING MEDIA
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After winning the competition, our team decided to donate $6000 of our winnings to the Children's Institute of Pittsburgh.